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Friday, October 2 • 3:45pm - 4:25pm
Practical Innovation FULL

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Limited Capacity seats available

Many innovation initiatives are well-intentioned failures. Not because the ideas aren’t good or the people running the initiatives aren’t capable, but because execution is messy and unpredictable; poor execution can result in failure of even the best ideas.

To solve this problem for ourselves, we developed Practical Innovation. It’s a playbook of activities, tools and processes for generating, evaluating and executing ideas. As importantly, it’s a framework for distilling, visualizing and sharing ideas – helping people inside your organization see what you’re saying.

By envisioning what could be and focusing on what will be, you can create the most valuable, viable and sustainable product possible. And along the way build both consensus and momentum.

Our session will focus on:

  • Whom to include in your exploration teams
  • What approaches are appropriate for different types of initiatives
  • Where to look for valuable, viable and sustainable ideas
  • How to evaluate and decide on ideas to pursue, when and why

During our session, participants will learn the fundamentals of:

  • Facilitating workshops that generate ideas and build organizational alignment
  • Leading week-long sprints that transform rough ideas into testable concepts
  • Prioritizing activities and planning the roll-out of large, complicated initiatives

Speakers
avatar for Laura Blaydon

Laura Blaydon

VP of Strategy & Content, MU/DAI LLC
Throughout Laura’s nearly 20-year career, she’s focused on creating meaningful content and experiences that connect people and brands. Laura enjoys helping clients understand where and how to focus investments in content and digital experiences for maximum impact. Throughout... Read More →
avatar for Patrick DiMichele

Patrick DiMichele

VP of Experience Design, MU/DAI
Patrick builds digital experiences that resonate with users and generate results for clients. To make that happen he sketches ideas and stretches ideas; makes stuff and fakes stuff; combines things and refines things. He thoroughly enjoys referring to himself in the third-person. Patrick... Read More →


Friday October 2, 2015 3:45pm - 4:25pm EDT
  Priory 614 Pressley Street, Pittsburgh, PA 15212

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