Midwest UX 2015 has ended
Back To Schedule
Thursday, October 1 • 2:00pm - 5:00pm
That’s a Great Bad Idea! (Contrarian Design) LIMITED

Log in to save this to your schedule, view media, leave feedback and see who's attending!

Limited Capacity seats available
Workshops are not included in conference admission. Please purchase a workshop ticket to attend.

Workshop: That's a Great Bad Idea! (Contrarian Design)

When brainstorming concepts or asking users for feedback during research sessions, we as UX professionals have one primary goal – to make the best product and user experience possible. So why on Earth should we intentionally try to come up with “bad ideas”?

Bad ideas can allow us to see design problems in new and interesting ways to help us as designers get out of design ruts, foster creativity, and develops rich insights on taboo research topics. By looking at our designs from a new angle we can critically examine current UX standards, dive deeper into understanding user pain points, and step outside our normal design-thinking process.

By attending this workshop you’ll be able to:

  • Explain why coming up with bad ideas is actually SUPER useful
  • New ways to critically examine your designs
  • How to use Contrarian Design as a brainstorming and concept generation technique
  • How to use Contrarian Design as a user research method
  • Hands-on practice for using this method

avatar for Katie Quehl

Katie Quehl

Senior User Experience Consultant, Ingage Partners
Katie Quehl is a Senior User Experience Consultant at Ingage Partners. She holds a Bachelors of Informatics, a Masters of Science in Human-Computer Interaction Design, and is currently a Ph.D. candidate in Human-Computer Interaction at Indiana University.Katie’s doctoral studies... Read More →

Thursday October 1, 2015 2:00pm - 5:00pm EDT
 Cohon University Center - Rangos 1 Carnegie Mellon University, 5000 Forbes Ave Pittsburgh, PA 15213

Attendees (0)